Joico Blonde Life Brightening Shampoo 1000ml 23978 Enhance pigments or neutralize unwanted

Enhance pigments or neutralize unwanted tones

and warm exotic vanilla bean

This colour shampoo is perfect for clients with brightly coloured hair who want to maintain their colour vibrancy at home and for those who want to add a boost of Silver to their hair with every wash

This purple shampoo neutralizes brass and unwanted warm tones while conditioning and protecting hair from breakage

Low pH formula moisturizes hair

Joico Blonde Life Brightening Shampoo 1000ml 23978 Enhance pigments or neutralize unwantedJoico Blonde Life Brightening Shampoo 1000ml is a sulfate free shampoo that gently cleanses highlighted hair, restores hair's optimal pH level, banishes brass, and produces a luscious lather that most sulfate free shampoos simply can't muster. This extraordinary shampoo is perfect for any bleached, double processed, or high lifted blonde hair, providing a satisfying experience that lifts away dirt and oil, leaving soft, damp, clean as a whistle